When was the last time you bought a CD or received one as a present? With the increasing ease of iTunes, how many people are actually getting out and buying CDs when they could get easily download the albums on their computers at the press of a button? How many people are taking the easy option of buying Itunes vouchers as a present rather than choosing a CD for a friend?

It poses the question, how much longer will CDs be around?
Digital sales are on the rise. Best selling artist Adele has sold 1.4 million digital copies of her album ’21′ so far this year, which is the highest ever digital sales of an album. These sales also represent around third of the total 3.7 million copies she has sold. Eminem’s album has also had over a million digital sales, with many other artists’ albums getting near to the one million mark as well.
Overall album sales, which include CDs and digital downloads, are on the increase this year for the first time in about a decade, showing that the music industry is beginning to recover from the recession. For the first half of 2011, digital sales accounted for a third of all sales, which is up 5% on last year. Album sales overall are up just over 2 million in the same period.
Over the last 60 years, the music industry has survived many changes. LPs were introduced in 1948, and were in common use even after CDs were introduced in 1983, as initially CDs were considered too expensive an option. LPs were collected by many a music fan who enjoyed the artistic covers often as much as the music. They remained popular until they were eventually phased out, losing sales to both cassettes and CDs as prices for newer technology decreased; although a strong second hand market remains amongst DJs and music enthusiasts.
Cassette tapes were used alongside both LPs and CDs from the early 1970s until the late 1990s and were made popular by their use in Walkmans, for the first time allowing a portable way of listening to music. The inferior quality of cassettes and their tenancy to stretch and get caught up in the mechanism led the music industry to look for a more durable replacement that would not degrade over time. CDs seemed to be the answer, they were portable, could store a larger amount of music in a lightweight format, and were easier to use.
CDs though have had their problems and are now considered by many to be a cumbersome and outdated format. They require the purchaser to make the effort of going to a shop or waiting for the CD to be delivered as well as needing to be stored carefully so they don’t get scratched. Once purchased many CDs are usually put straight onto the computer so that the album or songs can be transferred onto people’s iPods or music players. This makes the actual CD quickly redundant and therefore not valued.
As it becomes easier and cheaper to download a vast range of music and transfer the music between different devices, CDs may be losing their appeal. While some people still prefer to actually have a physical product and enjoy reading the material that accompanies the CD, in today’s age of instance gratification, the ability to have new music accessible any time, outweighs, for many people, any benefits that a CD may have.
We have seen how new technology has made earlier musical formats seem outdated, causing them to lose their popularity and eventually get phased out. If history repeats itself CDs could easily go the same way as LPs and cassettes. How long will it be before CDs are entirely replaced by digital sales?



